Reading, Pennsylvania - United States

Bala Peterson

Do you need a personal Branding Expert?
A guide to help clarify your narrative and posture?
How is your brand defined | refined | restored as you transition through life?
Are you misunderstood or simply don't fit in?


Business, Career, Men, Non-Profit, and Team Building

Delivery Methods
Group, In-Person, and Virtual Meeting


Certified Enneagram Coach: Type 3

More about Bala Peterson

More about my story at

the tl;dr; version:

  • Born in Nigeria to a Hausa mother and Yoruba father, grew up in the Netherlands, live in Reading, PA with my Puerto Rican wife & two teenage sons.
    • The soundtrack of my life so far has featured complicated rhythms of “how do I fit in” and a heavy dose of “trying not to be misunderstood.”
  • My undergraduate degree is in computer science and I have a master’s degree in technical project management from Boston University.
    • I am learning that the most difficult problems are “people problems”.
  • After lots of pain, multiple failed startups, and working lackluster and unfulfilling jobs, I found the Enneagram.
    • It’s been a compass for my mind and a metronome for my heart.
  • If there is a disconnect between what you do for money (vocation) and your calling — let’s talk.

Using the Enneagram:

  • I am understanding myself better
  • I am understanding my wife and children better
  • I can hear and discern my internal voice vs. my inner critic
  • I now have an Ego Reduction Tool
  • I can better assess business partners and opportunities
  • I am making better strategic decisions
  • My courage is growing to address difficult relational issues
  • I feel less misunderstood
    • because I am learning to communicate my desires often and clearly
      • in ways that are better received by those I care about.

I want this for you!


BSc, MSc.

YEC Certified Enneagram Coach

EIP Endorsement


30-Minute Consultation
Our endorsed YEC certified coach will inform YEC's three-step coaching process so you can make the right decision for your needs.
Discovering You Sessions
Your coach will help guide you in discovering your main Enneagram type.
Contact for Price
Exploring You Sessions
There are five sessions in this series each with a customize Guide Sheet that your coach will guide you through so you can learn and grow without becoming overwhelmed.
Contact for Price
Becoming Your Truest Self(Free)
After completing the Discovering and Exploring You sessions, your coach will help you apply all you learned into your everyday life (personal, professional, and spiritual).
Not Available

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